Agent Plus Realty vs. LoKation Real Estate: Which 100% Brokerage Saves You More?

Agent Plus Realty and LoKation Real Estate are two of the most recognized 100% commission brokerages in Florida. Both promise you keep your full commission. But the fee structures are meaningfully different — and those differences compound over a year of closings. This comparison breaks down the real costs at 6, 12, and 24 transactions per year.

Fee Structure at a Glance

Annual Cost Comparison: The Real Numbers

Assuming single-sided transactions (one side per deal). LoKation Blue Plan used as the most common comparison.

† Year-2 recurring cost (excludes the $199 one-time startup). Year 1, including startup, is $2,181.

How We Calculated LoKation Blue Plan Costs

• 6 transactions: $199 startup + ($99 × 12 months) + ($99 × 6 sides) + ($50 × 4 quarters) = $199 + $1,188 + $594 + $200 = $2,181. Year 2 (no startup): $1,982
• 12 transactions: $1,188 + ($99 × 12) + $200 = $2,576
• 24 transactions: $1,188 + ($99 × 24) + $200 = $3,764

Agent Plus Realty’s $595 per-side fee is typically charged to the client on the closing statement where permitted, agreed, and applicable. Agent out-of-pocket cost may be $0 when the fee is collected from the client at closing as described. Actual outcome depends on transaction documents, closing-statement treatment, and applicable agreement terms.

AGENT PLUS REALTY, LLC's standard residential transaction fee is $595 per side and is typically charged to the client on the closing statement where permitted, agreed, and applicable. Agent out-of-pocket cost may be $0 when the fee is collected from the client at closing as described. Actual outcome depends on transaction documents, closing-statement treatment, brokerage agreement terms, and applicable law.

Where Each Brokerage Excels

Agent Plus Realty Strengths

• Potential $0 agent out-of-pocket cost per transaction* — a significant financial advantage
• Direct phone/text access to Broker John Santos — no ticket system
• Dotloop Premium (included) for all agents
• Access to 4 MLS systems (Miami REALTORS®, BeachesMLS, SW Florida MLS, Stellar MLS)
• New agent mentorship available (when mentorship applies, the fee is 20% of commission)

LoKation Real Estate Strengths

• Large brand presence across Florida with multiple office locations
• Sphere online platform with built-in CRM and marketing tools
• Extensive training library (in-person, remote, on-demand)
• Silver Plan option for low-volume or part-time agents ($0/month)

The Bottom Line

Both are legitimate 100% commission brokerages with solid support. The decision comes down to cost structure: if you want to eliminate all out-of-pocket brokerage costs, Agent Plus Realty’s model (where the fee is typically charged to the client at closing) is, in our view, the strongest cost advantage available. If you value a large-office environment and are comfortable paying monthly + per-transaction fees from your commission, LoKation is a strong choice.

Run your own numbers with our commission splits comparison.

Frequently Asked Questions

What is the agent’s out-of-pocket cost at Agent Plus Realty?

Agent out-of-pocket cost may be $0 when the $595-per-side fee is collected from the client at closing as described in the agreement. Actual outcome depends on transaction documents, closing-statement treatment, and applicable agreement terms. There are no required monthly fees, desk fees, or startup costs.

Does LoKation charge more for luxury transactions?

LoKation’s per-side fee is the same regardless of sale price ($99 on Blue, $499 on Silver). However, the monthly and compliance fees add up independently of transaction value.

Which brokerage is better for a new agent?

Both accept new agents. Agent Plus offers a mentorship program for newer agents. Newer agents may be subject to mentorship requirements. When mentorship applies, the mentorship fee is 20% of the commission. LoKation provides training through Sphere. Based on the published fees, the financial advantage is with Agent Plus — a new agent closing 4 deals in their first year saves approximately $1,500+ compared to LoKation Blue Plan.